Unfortunately, despite the good to excellent scores on many sites, our experience did not meet our expectations. The building is old, the Elevators are tiny and scary, and one of the two was out of order nearly every day. The rooms were dirty, the Carpets were old, and there was dust everywhere. When we moved a sofa to pick something up, it was obvious that the area had not been cleaned in many years. The air conditioning, although cooling, was not removing moisture from the rooms, and everything that was not closed in the suitcases was moist. We rented two rooms, and both had an issue.
The first room that we received, the toilet was pouring water on the floor from the wall connection, which they had to move us out.
We stay in Prima Raanana many times, it is 100% better than the TLV one, except for the Beach proximity.
The continental breakfast at the hotel is not close in quality and variety to the ones in other hotels that we stayed in Israel in the past.
Other hotels that seem to have lower ratings in Tel Aviv with similar price ranges are much more accommodating.
Live and learn! We paid in advance as usual for Hotels.com; otherwise, we would move out after the first day. In the end, our vacation was nice, but we returned with one sick kid and most of us not feeling great due to the hotel.
One thing that I must state is that the Hotel staff was fairly reasonable and responsive during the stay.