Jurmala Hotels

Whispers of the Sea: Discover Jurmala's Coastal Charm and Natural Wonders

Nestled along the pristine shores of the Baltic Sea, Jurmala is Latvia's enchanting seaside resort, renowned for its golden beaches and lush natural parks. Ideal for a wellness getaway, this charming town boasts a wealth of luxurious spas and rejuvenating treatments. Visitors can stroll along the picturesque promenade, explore the Jurmala City Museum, or immerse themselves in the vibrant local culture. With its stunning landscapes, captivating architecture, and a serene atmosphere, Jurmala offers a perfect blend of relaxation and adventure, making it an irresistible destination for romantic escapes or family holidays.

Things to do in Jurmala

Jurmala invites travellers to unwind along its stunning sandy beaches and explore lush forests and tranquil parks. With opportunities for relaxing spa retreats, invigorating cross-country skiing, and delightful boating along the coast, this charming seaside resort promises a rejuvenating escape into nature's embrace.

• Jomas StreetOpens in a new window – Stroll down Jomas Street, the vibrant heart of Jurmala. This bustling thoroughfare is lined with charming shops, inviting cafes, and delightful restaurants. As you wander, soak in the lively atmosphere and enjoy the picturesque wooden architecture that gives the street its unique character. Whether you're in the mood for a leisurely coffee or some local shopping, Jomas Street is the perfect spot to experience the essence of Jurmala. With the beach just a short walk away, you can easily transition from exploring shops to enjoying the sun and sea. Don't miss the chance to capture stunning photographs against the backdrop of this scenic locale, making it a must-see on your trip.

4 tips for savvy savings when booking a hotel in Jurmala

1. Book for the cheapest times: The most affordable time to visit Jurmala is between January and March, when hotel prices tend to be lower. For those on a budget, staying for at least 2 to 3 days offers a great value for money, allowing ample time to explore the city’s key landmarks, historical sites, and cultural experiences. Visitors can enjoy the serene beaches, picturesque gardens, and natural parks, as well as indulge in spa treatments, fishing, and cross-country skiing. This period could see prices drop further, making it an even more appealing option for those looking to enjoy Jurmala’s charm without breaking the bank.
2. Look for last-minute deals on Hotels.com: To discover last-minute deals to Jurmala, visit the DealsOpens in a new window or Last-Minute Deals sections on Hotels.com, where you may find discounted rates on hotels as your travel date approaches. Enabling email alerts or push notifications ensures you stay informed about flash sales and exclusive last-minute promotions, increasing your chances of securing the best prices. Additionally, the Smart Shopping tool available via the app allows you to compare hotel prices and amenities, so you could find the ideal accommodation. With these resources, you'll be among the first to know if prices drop or rooms become available for your getaway.
3. Be flexible with dates: Prices may fluctuate due to factors such as the hotel's location, star rating, and the time of year. Therefore, being flexible with your travel dates could help you save on your stay at a hotel in Jurmala. For those seeking a distinctive experience, boutique hotels often provide a more personalised touch and sometimes offer better value. When you book through Hotels.com, we will inform you if the price for your chosen dates is above or below the average. If the price appears to be on the higher side, we can recommend alternative dates that may be more affordable, increasing the likelihood that you’ll secure a better deal.
4. Consider your location: Hotels situated near the city centre usually tend to be more expensive, but due to Jurmala's excellent public transport connections, you may discover a more affordable independent hotel a bit further out that remains well-linked. For those interested in exploring alternative, less crowded neighbourhoods or even lesser-known nearby towns, there is often great value for money to be found. Opting for these alternative locations could provide a more authentic and budget-friendly experience.

Best time to go to Jurmala

Jurmala experiences its lowest average temperature in January, at 27.3°F (-2.6°C), while July is the hottest month, with an average temperature of 65.5°F (18.6°C). August is typically the wettest month. If you’re looking to soak up the lively atmosphere in Jurmala, June to August are the peak months to visit, bustling with fellow travelers. During this peak period, the weather is mostly sunny, with light rainfall. However, if you prefer a more relaxed experience, October to December are perfect for a quieter getaway, marked by light rainfall and mostly cloudy to very cloudy conditions.