Hotel near Soho

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What to do in Soho

Soho Hotels

With a reputation for hedonism, Soho can seem surprisingly refined. In the morning, Nordic-style cafes serve up brunches while people sit reading in leafy Soho Square, joggers in bright lycra flashing past. Post-work, tiny cobbled streets fill with suited and booted corporate types, untucking their shirts and letting down their hair as they enjoy a beer or two. But by night, Soho lives up to the legend, as the clubs open in a shower of glitz and glam, and anything goes.

Things to see

Bordering Soho along its northern edge, Oxford Street is a must for any shopaholic. If you can navigate the crowds heavily laden with bags and the never-ending stream of black cabs and red double-decker buses, then any number of glittering flagship stores await, including some of the biggest names in high-street fashion. At the southern end, Piccadilly Circus is a showstopper of neon billboards, West End Theatres, and upscale shopping malls. You’ll stand, dizzy, at the Eros Statue, at the centre of the cavalcade which whirls around this constantly busy circus. Between the two, Soho offers a breather from the heaving crowds and gigantic stores, with a network of narrow streets, where a libertarian can discover a whole variety of small, independent shops, and where foodies can sample global cuisine at restaurants so individual and perfectly styled that they seem hand-picked to provide Soho with the best round-the-world dining experiences.

Hotels in Soho

Soho does boutique chic like nowhere else in London. The luxury hotels in Soho tend to eschew corporate, minimalist design in favour of confident, bright colours and ornamental art-nouveau furnishings. In the 5-star Soho hotels, you’ll be treated to extras like libraries or gardens – a real bonus in central London – plus full service spas and concierge services which are available round the clock. The mid-range Soho hotels offer more standard rooms, with amenities such as satellite TV and free WiFi, as well as tea and coffee making facilities. There are also a couple of cheap and cheerful hostels in Soho.

Where to stay

If you’re on a central London splurge and you have an eye for quirky design, then Soho is the place to be. Not only will you be staying in a totally individual hotel with excellent service, but you’ll be at the heart of one of London’s most exciting districts, with easy access to many of the city’s major attractions. For elegant luxury, then Mayfair is the neighbourhood for you. Among the designer boutiques and Edwardian architecture, you’ll find stylish apartments and 5-star hotels to stay in. Leicester Square, meanwhile, offers electric entertainment and a choice of budget and upmarket hotels.

How to get to Soho

Right in the heart of central London, Soho is exceptionally well connected. It’s practically surrounded by tube stations, including Leicester Square, Tottenham Court Road, and Oxford Circus, which are all located within a few minutes’ walk of central Soho. If you’re arriving into Heathrow Airport, then you can take the Piccadilly underground line direct, all the way from the terminals to either Piccadilly Circus or Leicester Square. From Victoria, where the Gatwick Express terminates, along with many long-distance train and coach services, you can take the Victoria line straight to Oxford Circus. Taxis and buses are also plentiful in Soho.

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